The authorities of the resort city have declared Sochi as the capital of family recreation. They presented the concept of the upcoming summer season, focusing on the leisure of large families.
It is expected that from May to October 2024, Sochi will host no fewer than 4.6 million vacationers. The main task of the city authorities will be to organize quality leisure activities for families with three or more children under the age of 18. This includes hotel reservations, transportation, excursion services, and creating comfortable conditions on the beach.
In the summer of 2024, special tariffs will be available for large families in Sochi. They will be eligible for discounts and benefits upon presentation of the corresponding documents. All municipal beaches in the city will offer large families a 50% discount on beach equipment rental, valid throughout the summer season.
Earlier, Russian President Vladimir Putin declared 2024 as the Year of the Family. Representatives of the tourism industry expressed their intention to provide discounts on accommodation and certain services to large Russian families.